The Simple Plan – Los Angeles workshop (open to ALL wedding businesses) The Simple Plan® workshop is about collaboration. In two days, we will work with you to: Write a mission statement for your business that defines your company core values and culture Set short and long term goals and learn strategies to fulfill them Refine your target market and learn why working with your ideal client will bring you more sales results Refine your niche; define what makes your business different (and untouchable) by competitors Determine how many weddings you need to do to be profitable and how many....